DSPMedia’s Rainbow is a seven-member girl group formed in November of 2009. The group, made up of seven members, represents each color of the rainbow. DSP, also host to groups KARA, A-Jax, and famous for debuting Fin.K.L and Sechs Kies, hand-picked each of the girls for their individual talents and for having looks rivaling Fin.K.L. Since debuting with their “Gossip Girl” EP, the group has released a total of eleven albums. As is the case with many groups, Rainbow managed to increase their fanbase after the release of their August 2010 single, “A.” The Sweet Tune produced song, more specifically, the choreography, was met with controversy shortly after they began promotions. The group was slapped with a ban on their “ab dance,” a section of the choreography in which the girls lift their tops to reveal their stomachs and drop the shirt back down. Deemed too sexually suggestive, Rainbow was able to continue promotions without the banned move until 2011 when the group promoted the song in Japan. In April 2011, after promoting “Mach,” Rainbow released “So 女” (So Girls) and in June of the same year, revealed a repackage album. During this period, the group promoted two more singles, “To Me,” and “Sweet Dream.”

 

In January 2012, DSP announced that the group would be promoting a sub-unit trio for their next release: Rainbow Pixie. The sub-group departed from the group’s typically sexy concepts by showcasing Rainbow’s cute, quirky members. This primed them for their March 2012 Japanese debut with “Over the Rainbow.” After some of the members spent a year engaged with solo activities on variety shows and sitcoms, Rainbow reconvened to release part one of their first full album, “Rainbow Syndrome” in February 2013. Part two, titled “Sunshine,” was released in June of the same year. January 2014 saw the formation of another sub-unit, this time made up of four members, Rainbow Blaxx. This sub-unit, unlike Pixie, opted for a more seductive concept with their song “Cha Cha.” In late February 2015, the group started promoting “Black Swan” from their third mini album, “Innocent.” In their years since debuting, the group has shown a wide variety of concepts, well-produced singles, and talent.

Rainbow’s ever-present leader Kim Jaekyung also serves as the visual, vocalist, dancer, and member of Rainbow Blaxx. Representing the color red, Jaekyung has been recently pursuing acting and consistently seen on variety programs. Go Woori, the group’s rapper, eldest member and part of Rainbow Blaxx, represents the color orange. She is also well known for her training with rappers like Outsider. One of two members part of both Rainbow Pixie and Blaxx, Oh Seungah represents indigo as a vocalist of the group. The other member in both sub-units is Cho Hyunyoung, the group’s maknae, main vocalist, and representative of the color yellow. No Eul, the group’s blue member, is a vocalist and sub-rapper. She has also appeared in several dramas. Kim Jisook acts as Rainbow’s green main vocalist and member of Rainbow Pixie. Rainbow’s seventh member, the violet Jung Yoonhye comes from a family of classical musicians. She, however, is both a vocalist and rapper in Rainbow. Each of the members has a wide range of abilities, truly encompassing the Triple Threat, through singing, dancing, rapping, or acting.

 

 

Bisola – April 2015

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